The brief: to bring FDM's values to life in a way that felt authentic and engaging. I chose to illustrate and animate the values to move away from a corporate tone and create something more relatable and visually compelling. By seamlessly blending my analog and digital illustration techniques with my background in graphic design and animation, I developed a distinctive and dynamic graphic pack that captured the essence of the company’s new values. This work was then brought to life in an internal brand video, showcased across our international offices.

Role: Multidiscaplinary Designer

Deliverables: Illustrations, Animations, Stickers, Internal Brand Video

Project timeline: 4 weeks